The POWER of NETWORKING

3 Ways to Network with Prospective Employers

& Build Relationships with Industry Leaders.

I recently read a quote that said: “85% of people found their jobs through networking.”
Whoa! Mind-blown! As someone that moved to a new city a couple of years ago…this would’ve been a scary statistic.  I didn’t know ANYONE when I moved to Boston in 2015. Thankfully, I worked for a tech start-up that was active in the community and constantly networking with local businesses in the area. 
Building a network from scratch can be a daunting task but you can’t think about building a WHOLE network all at once. Build it ONE connection AT A TIME. 
Here are THREE strategic ways to build your network:
  1. Venture Capital Firms – Check out local firms that specialize in your industry. For me, it was a firm that focused on investing in tech start-ups (OpenView Ventures in Boston). Firms like this are always working to help their portfolio clients as they scale and build out their internal teams. The firms usually have recruiting teams that are assisting hiring managers within their portfolio companies. Research their portfolio companies and directly reach out to those businesses or send your resume to the firm and explain your interests in their portfolio clients.
  2. Public Meet-ups – meetup.com and Eventbrite are the most popular sites. Both are constantly creating new events that you can attend within your area of expertise, career focus or personal interests. Sometimes going to an event that is focused on one of your hobbies or personal interests is a great way to have fun, meet new people, and connect with potential employers.
  3. Organizations & Associations Events – You can either join or attend an organization’s events. Some organizations events cost money or require you to be a member. If a membership is required try reaching out to the events main point of contact directly and explain to them why you’d like to attend their event. It never hurts to ask. Also, I’d recommend that you arrive early and stay a few minutes after the event. This is where most of the networking happens!
When it comes to your network quality is more important than quantity. 
It’s also important to have the right expectations going into each event. Relax and be open to meeting and learning from new people at an event. Keep the conversation focused on their company and what they do. It’s easy to start talking about yourself – you don’t want to dominate the conversation. To clarify, I’m not condoning that you go mute during a conversation but chime in when you have something to add to the conversation.
For example, say you meet the VP of Engineering for a company you’ve been wanting to apply to and he starts talking about a new Artificial Intelligence (AI) start-up. You can then mention an article you read or a podcast you just listened to on AI. 
This is a great way to share your interests and show how you relate to others – in one conversation!
When networking always be yourself…maybe a slightly more polished version but nonetheless don’t forget who you are! You don’t have to fit into their mold. When you work for a company it should be just as important that you like the work and company culture as much as they are deciphering if you’re a good fit (skills & cultural fit).
You’ve got this!
Feel free to send questions to your Cafe Career Coach here!
– C.C.Coach

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